Online Privacy Policy

How Great Marketing Works; a Trade Mark and Business Name Registered to Finola Howard (the “Business”) respects the privacy concerns of the users of its website, www.HowGreatMarketingWorks.com and the services provided therein (the “Site”). 

The Business thus provides this privacy statement to explain what information is gathered during a visit to the Site and how such information may be used. 

Please also review the Terms of Use at www.HowGreatMarketingWorks.com which also govern use of this Site. 

When accessing the Website, the Business will learn certain information about you, both automatically and through voluntary actions you may take, during your visit. This policy applies to information we collect on the Website and in email, text, or other electronic messages between you and the Website. 

Please read the Privacy Policy carefully before you start to use the Website. 

By using the Website or by clicking to accept or agree to the Terms of Use when this option is made available to you, you accept and agree to be bound and abide by the Privacy Policy. 

If you do not want to agree to the Privacy Policy, you must not access or use the Website. 

CHILDREN UNDER THE AGE OF 13 

Our Website is not intended for children under 13 years of age. No one under age 13 may provide any information to or on the Website. We do not knowingly collect personal information from children under 13.

If you are under 13, do not use or provide any information on this Website or on or through any of its features/register on the Website, make any purchases through the Website, use any of the interactive or public comment features of this Website or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. 

If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please contact us at [email protected]. 

INFORMATION WE COLLECT ABOUT YOU 

When you access the Website, the Business will learn certain information about you during your visit. 

Information You Provide To Us.

The Website provides various places for users to provide information. We collect information that users provide by filling out forms on the Website, communicating with us via contact forms, responding to surveys, search queries on our search feature, providing comments or other feedback, and providing information when ordering a product or service via the Website. 

We use information you provide to us to deliver the requested product and/or service, to improve our overall performance, and to provide you with offers, promotions, and information. 

Information We Collect Through Automatic Data Collection Technology.

As you navigate through our Website, we may use automatic data collection technologies including Google Analytics to collect certain information about your equipment, browsing actions, and patterns. 

This will generally include information about your location, your traffic pattern through our website, and any communications between your computer and our Website. Among other things, we will collect data about the type of computer you use, your Internet connection, your IP address, your operating system, and your browser type. 

The information we collect automatically is used for statistical data and will not include personal information. 

We use this data to improve our Website and our service offerings. To the extent that you voluntarily provide personal information to us, our systems will associate the automatically collected information with your personal information. 

USE OF COOKIES AND PIXELS 

Similar to other commercial websites, our website utilises a standard technology called “cookies” and server logs to collect information about how our site is used. Information gathered through cookies and server logs may include the date and time of visits, the pages viewed, time spent at our site, and the websites visited just before and just after our own, as well as your IP address. 

A cookie is a very small text document, which often includes an anonymous unique identifier. When you visit a website, that site’s computer asks your computer for permission to store this file in a part of your hard drive specifically designated for cookies.

Each website can send its own cookie to your browser if your browser’s preferences allow it, but (to protect your privacy) your browser only permits a website to access the cookies it has already sent to you, not the cookies sent to you by other sites. 

The Business uses the following cookies on the site: 

Cookie	Name	Purpose
_kjb_session	Kajabi session cookie	Tracks your active admin session so you don't need to re-login
kjba	Kajabi affiliate token	Tracks which affiliate has referred an offer purchase
_abv	Admin bar hidden	Tracks whether the user wishes their admin previewing bar to be hidden

Malware/Spyware/Viruses

Neither the Business nor the Site knowingly permit the use of malware, spyware, viruses, and/or other similar types of software. 

Links to External Sites

The Business is not responsible for the content or practices of third party websites that may be linked to the Site. The Business is also not responsible for any information that you might share with such linked websites. You should refer to each website’s respective privacy policy and practices prior to disclosing any information. 

Bulletin Boards and Chat Areas

Guests of the Site are solely responsible for the content of messages they post on the Business' forums, such as chat rooms and bulletin boards. 

Users should be aware that when they voluntarily disclose personal information (e.g., user name, e-mail address, phone number) on the bulletin boards or in the chat areas, that information can be collected and used by others and may result in unsolicited messages from other people. 

You are responsible for the personal information you choose to submit in these instances. Please take care when using these features. 

Choice/Opt-Out

The Site may provide you the opportunity to opt-in to receive communications from us at the point where we request information about you. You always have the option of removing your name from any e-mail list in order to discontinue any such future communications. 

In order to ensure immediate removal from any list, please follow the specific instructions set forth within the communications you receive from the Business which you no longer wish to receive. 

If you are unsuccessful in completing the instructions specified in any such communication, please e-mail us at [email protected], including a copy of the undesired email attached to the request, and state you wish to be removed from the mailing list. 

The Business reserves the right to use technological equivalents of cookies, including social media pixels. These pixels allow social media sites to track visitors to outside websites so as to tailor advertising messages users see while visiting that social media website. 

The Business reserves the right to use these pixels in compliance with the policies of the various social media sites. 

THIRD PARTY USE OF COOKIES 

Some content or applications, including advertisements, on the Website are served by third-parties, including advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our website. 

The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content. 

We do not control these third parties' tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly. 

EMAIL INFORMATION 

If you choose to correspond with us through email, we may retain the content of your email messages together with your email address and our responses. We provide the same protections for these electronic communications that we employ in the maintenance of information received online, mail, and telephone. This also applies when you register for our website, sign up through any of our forms using your email address or make a purchase on this site. For further information see the email policies below. 

EMAIL POLICIES 

We are committed to keeping your e-mail address confidential. We do not sell, rent, or lease our subscription lists to third parties, and will not disclose your email address to any third parties except as allowed in the section titled Disclosure of Your Information. 

In compliance with the CAN-SPAM Act, all e-mails sent from our organization will clearly state who the e-mail is from and provide clear information on how to contact the sender. In addition, all e-mail messages will also contain concise information on how to remove yourself from our mailing list so that you receive no further e-mail communication from us. 

Our emails provide users the opportunity to opt-out of receiving communications from us and our partners by reading the unsubscribe instructions located at the bottom of any e-mail they receive from us at any time. 

Users who no longer wish to receive our newsletter or promotional materials may opt-out of receiving these communications by clicking on the unsubscribe link in the e-mail. 

HOW AND WHY WE COLLECT INFORMATION 

The Business collects your information in order to record and support your participation in the activities you select. If you register to download a book or resources, sign up for our newsletter, and/or purchase a product from us, we collect your information. 

We use this information to track your preferences and to keep you informed about the products and services you have selected to receive and any related products and/or services. As a visitor to this Website, you can engage in most activities without providing any personal information. It is only when you seek to download resources and/or register for services that you are required to provide information. 

If you opt to receive any free resources, participate in any free training programs, register for a webinar, register for a live event, register for a seminar, or purchase any products sold by the Business on this Website, we will only enroll you to receive our free email newsletter if you affirmatively consent to it. 

If you do not wish to receive this newsletter, you can unsubscribe anytime. We include an “unsubscribe” link at the bottom of every email we send. 

If you ever have trouble unsubscribing, you can send an email to [email protected] requesting to unsubscribe from future emails. 

HOW DO WE USE THE INFORMATION THAT YOU PROVIDE TO US?

We use personal information for purposes of presenting our Website and its contents to you, providing you with information, providing you with offers for products and services, providing you with information about your subscriptions and products, carrying out any contract between you and the Business, administering our business activities, providing customer service, and making available other items and services to our customers and prospective customers. 

From time-to-time, we may use the information you provide to us to make you offers to purchase products and services provided by third parties in exchange for a commission to be paid to us by such third parties. Should you opt to take part in such promotions, the third parties will receive your information. 

From time-to-time, we may use the information you provide to us to display advertisements to you that are tailored to your personal characteristics, interests, and activities. 

DISCLOSURE OF YOUR INFORMATION 

As a general rule, we do not sell, rent, lease or otherwise transfer any information collected whether automatically or through your voluntary action. 

We may disclose your personal information to our subsidiaries, affiliates, and service providers for the purpose of providing our services to you. 

We may disclose your personal information to a third party, including a lawyer or collection agency, when necessary to enforce our terms of service or any other agreement between you and the Business. 

We may provide your information to any successor in interest in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of the Business’s asserts and/or business. 

We may disclose information when legally compelled to do so, in other words, when we, in good faith, believe that the law requires it or for the protection of our legal rights or when compelled by a court or other governmental entity to do so. 

HOW DO WE PROTECT YOUR INFORMATION AND SECURE INFORMATION TRANSMISSIONS? 

We employ commercially reasonable methods to ensure the security of the information you provide to us and the information we collect automatically. This includes using standard security protocols and working only with reputable third-party vendors. 

Email is not recognized as a secure medium of communication. For this reason, we request that you do not send private information to us by email. However, doing so is allowed, but at your own risk. 

Some of the information you may enter on our website may be transmitted securely via a secure medium known as Secure Sockets Layer, or SSL. Credit Card information and other sensitive information is never transmitted via email. 

The Business may use software programs to create summary statistics, which are used for such purposes as assessing the number of visitors to the different sections of our site, what information is of most and least interest, determining technical design specifications, and identifying system performance or problem areas. 

For site security purposes and to ensure that this service remains available to all users, the Business uses software programs to monitor network traffic to identify unauthorized attempts to upload or change information, or otherwise cause damage. 

SUBMISSION, STORAGE, SHARING AND TRANSFERRING OF PERSONAL DATA 

Personal data that you provide to us is stored internally or through a data management system. Your Personal Data will only be accessed by those who help to obtain, manage or store that information, or who have a legitimate need to know such Personal Data (i.e., our hosting provider, LMS provider, newsletter provider, payment processors, or team members). 

It is important to note that we may transfer data internationally. By using our Website and providing us with your Personal Data, you consent to these transfers in accordance with this Privacy Policy. 

DATA RETENTION 

We retain your Personal Data for the minimum amount of time necessary to provide you with the information and / or services that you requested from us. We may include certain Personal Data for longer periods of time if necessary for legal, contractual and accounting obligations. 

POLICY CHANGES 

It is our policy to post any changes we make to our privacy policy on this page. If we make material changes to how we treat our users' personal information, we will notify you by email to the email address specified in your account and/or through a notice on the Website home page. 

The date the privacy policy was last revised is identified at the bottom of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our Website and this privacy policy to check for any changes. 

DATA CONTROLLER AND PROCESSORS 

We are the data controllers as we are collecting and using your personal data. We use trusted third parties as our data processors for technical and organizational purposes, including for payments and email marketing. We use reasonable efforts to make sure our data processors are GDPR-compliant. 

YOUR GDPR RIGHTS

You are entitled to certain information and have certain rights under the General Data Protection Regulation. Those rights include: 

We will retain the information you choose to provide to us until the earlier of: (a) you asking us to delete the information, (b) our decision to cease using our existing data providers, or (c) the Business decides that the value in retaining the data is outweighed by the costs of retaining it. 

You have the right to request access to your data that the Business stores and the rights to either rectify or erase your personal data. 

You have the right to seek restrictions on the processing of your data. 

You have the right to object to the processing of your data and the right to the portability of your data. 

To the extent that you provided consent to the Business’ processing of your personal data, you have the right to withdraw that consent at any time, without affecting the lawfulness of processing based upon consent that occurred prior to your withdrawal of consent. 

You have the right to lodge a complaint with a supervisory authority that has jurisdiction over issues related to the General Data Protection Regulation. 

We require only the information that is reasonably required to enter into a contract with you. We will not require you to provide consent for any unnecessary processing as a condition of entering into a contract with us. 

CONTACT US

How Great Marketing Works welcomes your questions or comments regarding the Privacy Policy: 

How Great Marketing Works
Arclabs
Carriganore
Co. Waterford
Ireland 

Email Address: [email protected]

Effective as of May 20th, 2018